Toronto, ON (Jan. 5, 2018) – First developed in 2015, Insuramap was born out of a company-wide hackathon at Kanetix Ltd., inspired by an internal debate over whether Brampton, Ontario was the most expensive city for car insurance. To prove this theory, the team consisting of members from all departments within the company, imagined Insuramap for the first time. From a company viewpoint, bringing tech ideas to life and fostering growth and tech innovation from within is a focus for Kanetix Ltd.
Now implemented as an interactive web tool on Kanetix.ca used by over 30,000 Canadians every year to visualize the variance in insurance rates by location (neighbourhood, city, province) and compare those rates to the average in their province. Users are able to compare rates by entering postal code information and visualize the most to the least expensive areas for car insurance by colour.
The tool is available to drivers in Alberta, Ontario, Quebec, New Brunswick, Nova Scotia and Prince Edward Island. The estimated premiums are based on a 35-year-old driver of a 2014 Honda with a clean driving record.
Since launching this tool, Insurmap has also resulted in over 100 media opportunities and helped make Kanetix.ca a trusted leader in the InsurTech space and allow us to provide a service to our customers not available elsewhere in Canada. The tool helps to educate Canadians on how rates can change depending on where they live. In addition, users now have a ready-access tool to compare insurance rates should their location situation change, or to have a fair conversation with their current insurance company about their premiums. This is just one of the many reasons why customers have rated Kanetix.ca 8 out of 10 in TrustPilot reviews and 4 out of 5 stars on Google Reviews.
As an interactive web tool on Kanetix.ca, Insuramap is used by over 30,000 Canadians every year to visualize the variance in insurance rates by location. Since launching this tool, Insurmap has also resulted in over 100 media opportunities and helped make Kanetix.ca a trusted leader in the InsurTech space.
About Kanetix Ltd.
Kanetix Ltd. is Canada’s largest digital customer acquisition platform for insurance and financial services. With over 8 million shoppers visiting their five consumer-facing brands yearly, Kanetix Ltd. works directly with the country’s top insurers, financial institutions and brokers. Kanetix Ltd.’s mission is to help every Canadian make better money decision.
SOURCE: Kanetix Ltd.Tags: ICTA nomination, Kanetix, visual mapping