Business Category: A technology provider of InsurTech tools to insurance practitioners
Maturity Status: Mature (more than 3 years since product went into production)
Product or Service: Messagepoint – SaaS-based Customer Communications Management (CCM) solution
Area: Property & Casualty and Life & Health insurance
Our award-winning Customer Communications Management (CCM) platform gives non-technical business users such as marketers, CX teams and product owners intelligent control over the content in customer communications to achieve unparalleled personalization, relevancy, brand consistency, and compliance.
What makes us an InsurTech:
Only Messagepoint harnesses AI-powered Content Intelligence to automate and simplify the process of migrating, optimizing, authoring and managing business-critical on-demand, interactive and batch communications, such as claims communications, letters and email correspondence, policy documents and more, across all platforms and channels.
Major features & technology used:
We leverage AI with our Messagepoint Advanced Rationalization and Content Intelligence Engine (MARCIE), which harnesses the power of AI and machine learning to intelligently ingest, optimize, author and manage the critical content that is the foundation of customer-facing omnichannel communications.
News & Updates
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Founded in 1998 as Prinova, Messagepoint has grown from its beginnings as a top global Customer Communications Management (CCM) integrator to become a leader in the CCM solutions due to our unique ability to intelligently manage content. For more information, please visit www.messagepoint.com.
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