InsurTech Spotlight: Goose Digital

Goose Digital

Company: Goose Digital


Business Category: A technology provider of InsurTech tools to insurance practitioners

Maturity Status: Mature (more than 3 years since product went into production)

Product or Service: Marketing Automation for the Modern Insurance Marketer

Area: Property & Casualty insurance

Goose Digital specializes in developing strategies and executing complex marketing automation programs for national carriers, brokers and MGAs across Personal and Commercial Lines insurance.

What makes us an InsurTech:

Goose Digital have developed a series of strategies and repeatable frameworks that enable insurance providers to get on a clear road to digital success. We are made up of unique service teams that help create and execute digital programs that transform traditional sales, service and operations in order to drive revenue, growth and innovation. We do this using best-of-breed marketing automation platform technology from proven technology leaders like Salesforce (Marketing Cloud, Pardot), Adobe (Marketo), Act-On and more. These platforms underpin our digital programs and integrate with all other essential insurance technology such as BMS/CRM, eCommerce tools, and other web and data applications.

Major features & technology used:

Goose Digital is a multi-platform certified marketing automation agency in market leading technologies such as Salesforce Marketing Cloud and Pardot, Act-On, HubSpot, and Adobe (Marketo). Forrester Research, IDC and Gartner Research each recognize these platforms as leaders among machine learning, artificial intelligence, predictive analytics, blockchain, and more. Often referred to as Lead-to-Revenue platforms, they operate across marketing, sales, customer service, and operations an omni-channel insurance experience is a reality. Goose Digital is recognized as the top Canadian agency service provider among these providers and is regularly featured in Insurance Business Canada, Canadian Underwriter, CITB, and other publications.

News & Updates

See the latest Goose Digital news.

About Goose Digital

Goose Digital is Canada’s leading marketing automation agency. We take organizations on a journey of digital transformation to optimize operations and drive faster return on marketing investment with proven digital strategies and expertise with cutting-edge technologies such as Act-On, Salesforce Pardot & Marketing Cloud, Marketo, HubSpot. Our marketing automation experience helps organizations get to value faster while outpacing competitors with innovation and rapid execution. Goose Digital has offices in Toronto, Edmonton, and Vancouver and specializes in information technology, software, manufacturing, ecommerce and insurance verticals. For more information, please visit

Source: Goose Digital

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