InsurTech Spotlight: FormHero


Company: FormHero


Business Category: A technology provider of InsurTech tools to insurance practitioners

Maturity Status: Startup (less than 3 years since product went into production)

Product or Service: FormHero Smart Forms

Area: Both Property & Casualty insurance and Life & Health insurance

FormHero is a rapidly expanding low-code Smart Forms platform for transforming legacy and paper processes into dynamic and elegant digital experiences. Our clients find that they can replace thousands of hours of effort, per-project, by leveraging FormHero to build their data collection processes. Smart Forms help eliminate paperwork and streamline processes by bringing a pragmatic approach to digital transformation that sees projects come to life in days, not years.

What makes us an InsurTech:

We are a platform used in any function that involves collecting data or running a decision-based process. From facilitating smoother claims experience to driving call centre processes, Smart Forms bring business logic and customer experience together while ensuring information flows into whatever form or system is needed; APIs, PDFs and more.

Major features & technology used:

FormHero is a cloud-based based data collection platform with one notable difference: We don’t store any customer/client information. Our platform is used by the worlds largest insurers and banks as a low-code way to easily power complex processes that are both employee- and customer-facing.

Our smart forms can be embedded into mobile applications, integrated into web-properties, accessed via single-sign-on from internal applications or sent directly to clients.

Forms are developed within FormHero Studio; a visual decision-tree based environment that makes combined business rules, accessibility requirements, multi-language support and design simple for end-users or development teams.

About FormHero

We provide smart form solutions to transform traditional paperwork and data collection into intuitive, accurate, and elegant experiences.

  • We believe in breaking down complex processes to make services accessible to everyone.
  • We bring the voice of your customers and employees into your internal processes.
  • We understand the unique challenges of large organizations and provide secure solutions.

For more information, please visit

Source: FormHero

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