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CPM Solutions Must Balance Personalization and Privacy: Madison Advisors Report
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Generative AI Reveals Six Insurance Industry Innovation Trends
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Definity Launches Sonnet Shift Usage-Based Insurance Offering To Give Customers Control Of Their Premiums
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Messagepoint Expands Digital Channel Options for Personalized Customer Communications
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Five Tips To Help Choose Your Next Best Offer (NBO) Solution
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Polly Delivers First Personalized Insurance Enrollment Integrated Into The Auto Retail Experience
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Personalization will be Key to the Post-pandemic Customer Experience Journey
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Messagepoint Awarded Two Patents for Content Variations Control in Customer Communications Management
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NFP Enhances Customer Experience and Advances Digital Transformation with the Launch of NFP Connect
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Most Canadians unlikely to recommend their insurance companies
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Messagepoint Enhances Messagepoint Connected to Enable Highly Personalized and Scalable Interactive Customer Communications
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General Motors Aims to Transform the Auto Insurance Industry with OnStar Insurance
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U.S. Home Insurance: Get Connected to Build Customer Loyalty
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Established insurers must join open ecosystems and draw upon partners to retain market share from BigTech entrants: World Insurance Report 2020
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Marketers Will Abandon Personalization Efforts by 2025, Gartner Predicts
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A/B Testing in Digital Marketing – What it is & why you need to (Part 2): A/B Testing Offsite Campaigns
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A/B Testing in Digital Marketing – What it is & why you need to (Part 1): A/B Testing For Your Website
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Brands Risk Losing 38 Percent of Customers Because of Poor Marketing Personalization Efforts: Gartner Survey
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Personalized Marketing: What Do We Know and When Do We Know It?
