Merit Insurance integrates with FIRST Canada’s FIRST Pay™ for Vertafore SIG

Toronto, ON (June 7, 2021) – FIRST Insurance Funding of Canada (FIRST Canada), the industry leader in insurance payment solutions, is pleased to announce that Merit Insurance has chosen to integrate customized payment options into Vertafore SIG with FIRST Pay™.

Merit brokers can now provide financing quotes and payment plans for new business and renewals, along with the policy proposal, at the point of sale.

In addition, Merit brokers benefit from the ability to retrieve real-time client payment status, installment schedules, and documents. The streamlined workflow and operational efficiency will allow Merit brokers to serve the needs of their clients more efficiently.

Merit brokers are able to deliver on The Merit Difference by elevating the brokers’ client experience with the ability to provide payment options with access to real-time information.

“At Merit, we strive to provide the best products and service for our clients to meet their needs,” said Carolyn Vickers, chief operating officer of Merit. “Our integration with FIRST Pay™ now provides another secure payment option with flexible payment plans that will suit each client’s unique needs.”

“We are proud that Merit has chosen to enhance their payment offering with our FIRST Pay™ for Vertafore SIG integration,” said David Caringi, chief sales officer of FIRST Canada. “The ability to provide payment choice without ever leaving their BMS or interrupting their existing workflows is a real win for Merit brokers and their clients.”

If you would like to provide customized payment options to your clients via Vertafore SIG, contact David Caringi or to learn more, visit

About FIRST Insurance Funding of Canada

FIRST Insurance Funding of Canada (FIRST Canada) provides the Canadian Insurance Market with comprehensive payment solutions. Brokers, MGAs, and carriers can partner with FIRST Canada and expand their offering to provide more value, choice, and convenience for all their clients. The combined strength of FIRST Canada’s dedicated team, evolved offering, and innovative platform positions its partners to meet the demanding future of the Canadian Insurance landscape armed with market-leading solutions for success. FIRST Canada is part of Wintrust (Nasdaq: WTFC), a financial services company with more than $45 billion in assets and a part of the largest premium finance companies in North America. For more information, visit

About Merit Insurance

Merit has been helping clients reduce their risk and manage their insurance costs for 40 years. Ask us how we can help protect your lifestyle and hard-earned assets with proper coverage that reflects your unique insurance needs. Your Merit broker understands that insurance is personal, and you are not just a name on a policy. We treat our clients precisely that way, that is the Merit Difference. For more information, visit

About Vertafore Canada

Vertafore Canada is the expert in Canadian broker innovation and a leader in the BMS (Broker Management Systems) marketplace for insurance and financial services brokers. It offers an integrated suite of products designed to increase revenue through efficient use of technology. Vertafore Canada is the new name for Keal Technology, a leading provider of broker and commercial management systems in Canada, acquired by Vertafore in 2016. For more information, visit

SOURCE: FIRST Insurance Funding of Canada

Tags: , , ,