Wawanesa Insurance Chooses HONK to Manage its Roadside Assistance Program

#1 auto insurer in California for customer satisfaction in J.D. Power’s ranking aims to make HONK’s roadside assistance a key brand builder for customer loyalty

Los Angeles, CA (Oct. 1, 2020) – HONK Technologies, the platform connecting drivers, towing professionals, and insurers, is pleased to announce that it will begin managing one of Wawanesa Insurance’s key customer touchpoints, their roadside assistance program, effective September 29, 2020.

Wawanesa’s company culture is passionate about customer satisfaction, and that focus has paid off. In June, for example, J.D. Power ranked Wawanesa Insurance #1 in customer satisfaction among auto insurers in California. With roadside assistance as one of their most frequent insurance claims, Wawanesa wanted to ensure the customer experience during these key touchpoints exceeded their customers’ expectations.

Wawanesa turned to HONK, not only because HONK has maintained a Net Promoter Score (NPS) of near 90 with its customers, but also for its full data transparency into their roadside assistance program. HONK provides an inside view into real-time performance analytics for all service requests, including customer ratings, comments, sentiment, volume trends and time to arrival. Having access to this type of customer touchpoint data better supports Wawanesa’s goal of delivering superior service.

“HONK’s digital platform allows us to provide a roadside assistance program with the exceptional customer experience we want to be known for,” said Wayne Sharrah, VP of Claims at Wawanesa Insurance. “With HONK, our customers can request fast, safe and dependable roadside assistance 24 hours a day, 365 days a year, and we’ll have complete visibility into each service call and full control of the program.”

HONK has built one of the most trusted and secure networks of background-checked independent service providers, consisting of over 75,000 service vehicles across the country. Wawanesa’s customers will benefit from faster arrival times — most arrive within 30 minutes. HONK’s AI-powered customer digital communications ensure Wawanesa’s customers are kept safe and informed every step of the way.

“Wawanesa and HONK both share a dedicated focus on providing the best possible customer experience, so this is a natural partnership to have us manage their roadside assistance program,” said Corey Brundage, CEO and Founder of HONK. “We’re confident our innovative technology and full data transparency will enable Wawanesa to meet and exceed its brand promise of superior service during these key touchpoints for their customers.”


Auto Insurance Websites Surpass Agents in Importance to Customer Interaction: J.D. Power U.S. Survey (June 11, 2020).

About Wawanesa

The Wawanesa Mutual Insurance Company, founded in 1896, is the largest Canadian Property and Casualty Mutual insurer with $3 billion in annual revenue and assets of more than $9 billion. Wawanesa Mutual, with executive offices in Winnipeg, is the parent company of Wawanesa General, which offers property and casualty insurance in California and Oregon; Wawanesa Life, which provides life insurance products and services throughout Canada; and Western Financial Group, which distributes personal and business insurance across Western Canada. With over 5,000 employees, Wawanesa proudly serves over two million policyholders in Canada and the United States. Wawanesa actively gives back to organizations that strengthen communities where it operates, donating well above internationally recognized benchmarks for excellence in corporate philanthropy. Learn more at www.wawanesa.com/canada.

About HONK Technologies

HONK’s mission is to ensure that vehicle-related problems don’t interfere with the things that matter most: getting motorists back on the road and to their final destinations, quickly and safely. HONK connects motorists in need with high-quality towing service professionals through its unique platform that combines both advanced technology and expert human assistance. With the largest GPS-enabled network of service vehicles in the U.S. and Canada, HONK brings fast, accessible, transparent roadside assistance to individuals, automobile manufacturers, insurance carriers and fleets, cutting wait times by over 50%, providing live tracking maps with real-time service progress, and dramatically improving customer satisfaction and NPS. HONK Technologies, Inc. is headquartered in Los Angeles, CA, with operations throughout North America. To learn more, visit . For more information, please visit www.honkforhelp.com.

Source: HONK Technologies

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