ICEF2015: “Emerging Threats and Opportunities”
Held Monday, August 31, 2015, at the Toronto Sheraton Centre
At this forum for P&C insurance executives, presentations and discussions will address the threats and opportunities facing the Canadian P&C industry.
The threats are unprecedented – many from technology-driven forces: new competitors/distributors, more sophisticated consumers, aging/inflexible production systems, and more. But at the same time, technology offers new opportunities to assess, manage, price, and underwrite existing risk more effectively; to identify new risks and develop new products more rapidly; and to distribute solutions more efficiently.
Hear from panelists and presenters how your business will be affected by the ongoing evolution. Learn from the experts and discuss with your peers. Brokers: The forum has been approved for six hours of RIBOcontinuing education credits in the Management category.
Agenda
7:45am | Registration |
8:30 | Welcome |
8:40 | Keynote: “Disruption, Consumers & Technology” Sharon Ludlow, Aviva Canada |
9:20 | “The Evolving Specialty Channel” Drew Collins, Totten Insurance Group (moderator) |
10:00 | Coffee |
10:30 | “Distinctive Analytics Supporting Data-First Enterprises” Cindy Maike, Hortonworks Greg Purdy, Pathway Partners |
11:10 | “Automotive Technology, Transformation and Risk: What Would Henry Do?” Catherine Kargas, MARCON (moderator) |
12:00pm | Lunch |
12:45 | “Cyber Insurance: The Shape of Risks to Come” Andrew Bourne, BDO Canada Eileen Greene, Hub International |
1:10 | “The Intelligent Machine” Mike Fitzgerald, Celent |
1:35 | “Cognitive Computing, Watson, and Insurance” Anwar Haneef, IBM Watson |
2:00 | “Will Cognitive Computing Influence Insurance?” Doug Grant, Insurance-Canada.ca (moderator) |
2:25 | Coffee |
2:45 | “Distribution Revolution” Patrick Vice, Insurance-Canada.ca (moderator) |
3:25 | “The Looming Componentization of Insurance – Debate!” Scott Bielby, CGI (moderator) |
4:15 | Closing summary & discussion |
4:45 | Forum ends |
Presentations and Panels
Keynote: “Disruption, Consumers & Technology”

– Sharon Ludlow, President, Aviva Insurance Company of Canada
The insurance industry is ripe for disruption. Whether it’s overly complex products, or inefficient distribution, the industry has lagged behind others in serving customers. Technology is the single biggest enabler in our industry; and it must be embraced.
Come and hear who in the industry may be disrupted, how the disruption could occur, and what critical role technology will play going forward.
Sharon Ludlow Sharon Ludlow is President of Aviva Insurance Company of Canada. Based in Toronto, she is responsible for the company’s strategic direction and business operations in Canada. (More)
“The Evolving Specialty Channel”

Moderator: Drew Collins, Vice-President – Casualty, Totten Insurance Group
– Sean Murphy, President, Lloyd’s Canada
– Kareem Sandid, Chief Actuarial Officer, Totten Insurance Group
– Maureen Tomlinson, VP – Products & Solutions, SCM
While there are pressures to simplify and commoditize some portion of personal and commercial lines, there are countervailing pressures to address new exposures with highly customized solutions. These specialized risks are offering new sources of revenue, but demand a new set of skills and a sophisticated set of business and technical connections. This session will bring experts from the underwriting, MGA, and Risk/Claims Management communities to describe the drivers for growth in this channel, the skills necessary to serve this market, and the organizational and technology support required to underpin this dynamic community.
Drew Collins is responsible for leading Totten Group’s Ontario Commercial Casualty Unit, as well as acting as a national resource supporting and developing Totten’s industry leading suite of Casualty offerings. (More)
Sean Murphy is President and Attorney in Fact for Lloyd’s Underwriters, acting as Lloyd’s Underwriters’ representative in Canada. His responsibilities include regulatory and compliance activities in Canada, oversight of Canadian coverholders and open market correspondent brokers and market development promoting the Lloyd’s brand in Canada. (More)
Kareem Sandid is a key differentiator for Totten in the Canadian MGA space as Chief Actuarial Officer. Charged with managing and harnessing Totten’s data flows, Kareem drives operational/risk grading efficiencies and supports the business to maximize profitability for insurer-partners. (More)
Maureen Tomlinson has been part of the insurance industry for 17 years and with SCM for the past two. She is responsible for the day-to-day operations and running of SCM data and analytical products and solutions for the P&C industry, managing relationships and overseeing R&D projects. (More)
“Distinctive Analytics Supporting Data-First Enterprises”

– Cindy Maike, GM – Insurance Solutions, Hortonworks
– Greg Purdy, Managing Partner, Pathway Partners, Ltd.; getClarity, Inc
– Patrick Vice, Partner, Insurance-Canada.ca
Changes in technology and methods for handling Big Data are allowing insurers new perspectives and actionable insights. Managing risk, controlling claims, and fostering customer engagement need not be discrete endeavours. This panel will discuss the impact of utilizing advance analytics to provide a single view of the business and enabling predictive modeling to create a new future.
Cindy Maike is GM of Insurance at Hortonworks, and is responsible for the center of excellence for insurance and the go-to-market strategy for the industry. (More)
Greg Purdy co-founded Pathway Partners Ltd. in 2008. He has more than 25 years of experience in the insurance technology marketplace, including 17 years as CEO of Applied Systems Canada. (More)
Patrick Vice is a founding partner of Insurance-Canada.ca, currently serves as Director of Products and Services, and sits on the company’s Advisory Board. He has more than 25 years of experience enabling technology and electronic commerce in the insurance and risk management communities. (More)
“Automotive Technology, Transformation and Risk: What Would Henry Do?”

– Catherine Kargas, Vice President, MARCON
– Bob Burrows, CEO, G4 Apps Inc.; Executive Committee Member, APMA Connected Vehicle Working Group
– Matthew Turack, President, CAA Insurance & Orion Travel Insurance
– Jessica Mahon, Team Leader, Special Projects, Ontario Ministry of Transportation
Vehicles, along with their owners and drivers, are on the cusp of a radical, technology-driven transformation of form and function, the likes of which have not seen since the perfection of the assembly line in Highland Park, Michigan. As a result, insurers are facing unprecedented threats and unique opportunities. In addition governments and regulators are responding to changes in operation and risk to ensure public interest is served, placing additional challenges to insurers. This session will bring representatives from the technology, manufacturing, regulatory / government communities to provide a fulsome discussion of future scenarios impacting insureds, insurers and intermediaries.
As with Henry Ford’s innovation, leading to a century dominated by the personal automobile, the outcomes of experiments and pilot projects underway now will define the next era of transportation, insurance, and risk management/financing. Recognized expert Catherine Kargas of MARCON will lead the panel.
Catherine Kargas is a business strategist with over 25 years of experience providing consulting advice to executives in the insurance, transportation (with an emphasis on alternative propulsion technologies) and energy sectors. She is the Vice President of the management consulting firm, MARCON. (More)
Bob Burrows is the founding CEO of G4 Apps. With experience and insight from roles managing global businesses at Motorola and Magna International as well as senior executive roles in technology and sales, Bob focuses on bringing new technologies and services to improving vehicle safety, mobility and sustainability. (More)
Matthew Turack has more than 16 years of insurance experience, during which time he has successfully led teams of underwriters, actuaries, claims and sales/service professionals in product design, rate making and the development of risk models. (More)
Jessica Mahon is a Team Leader, Special Projects with MTO’s Road Safety Policy Office, where she is the lead advisor on the Impaired Driving, Distracted Driving, Autonomous Vehicles, and the Collection of Defaulted Provincial Offences Act Fines files. (More)
“Cyber Insurance – The Shape of Risks to Come”

– Andrew C.M. Bourne, CPA, CMA, DIFA, CFF; Partner, BDO Canada
– Eileen Greene, Vice President and Partner, Hub International
While there has been significant discussion about exposures and tools to mitigate and finance risks, most experts believe that cyber claims and insurance are in their infancy. However, the maturation process has started. In the US, claims and coverage are expanding beyond financial indemnification and into operations.
This session will draw on the expertise of the panelists to outline likely scenarios for Canadian insureds’ requirements and the opportunities that will be presented to insurers.
Eileen Greene joined Hub International in 2007 in an executive sales position and in 2010 was appointed Vice President and Partner. (More)
Andrew C.M. Bourne has exclusively practiced in the field of forensic and investigative accounting for over ten years. He heads up BDO Canada’s Investigative Due Diligence Practice. (More)

– Mike Fitzgerald, Senior Analyst – Insurance, Celent
Will robots replace knowledge workers in insurance as they have in manufacturing? Can machines do work that we have always assumed must be performed by a human? Will the past promises of artificial intelligence be realized this time?
There are a growing number of solutions which are now entering the general business community that claim to be the next wave of computing. According to some proponents, these will be as fundamental a change as the combustion engine or electricity. They include techniques such as artificial intelligence, cognitive computing, and virtual reality.
How much of this is hype and how much is real? What will the opportunities and threats be and how should business leaders prepare for them now?
This discussion will provide a baseline of understanding for the insurance professional about the different components of these new computing platforms. It will also include examples of challenges which are well suited for use with these emerging tools.
Participants will gain a better understanding of this emerging technology as well as a way to identify how they might help an insurer improve service and profits.
Mike Fitzgerald is a senior analyst with Celent’s Insurance practice and is based in Cary, North Carolina. He has specific expertise in property/casualty automation, operations management and insurance product development. (More)
“Cognitive Computing, Watson, and Insurance”

– Anwar Haneef, Financial Services Partner, IBM Watson
The rise of the empowered digital consumer, the proliferation of data, and the need to scale businesses while containing costs pose increasing challenges to insurers today. The ability to provide a personalized, consistent experience to customers, at scale, is essential in this competitive environment. Expertise needs to made available across the enterprise to ensure knowledge workers are more productive. These issues, along with the need to make better sense of vast amounts of data, are challenging insurance participants. Are you at risk of disruption by innovative players?
Watson – IBM’s cognitive system – is enabling a new era of computing, in which apps and systems interact seamlessly with consumers through natural language, enhancing and scaling human expertise and learning with continuing use and new information. Anwar will address:
- What do we mean by cognitive computing?
- How can cognitive computing help you reach the next level of customer engagement – and beyond?
- How are innovators in the insurance industry already leveraging Watson – and what benefits are they experiencing?
Anwar Haneef is a lead Partner in Watson’s Financial Services practice and works with leading Financial Services organizations around the globe to help them create a competitive advantage through Cognitive Computing. Based out of San Francisco, Anwar has 15 years of experience advising senior business and technology leaders. (More)
“How Will Cognitive Computing Influence Insurance?”

Moderator: Doug Grant, Partner, Insurance-Canada.ca
– David Crozier, President & CEO, Everest Insurance Company of Canada
– Mike Fitzgerald, Senior Analyst – Insurance, Celent
– Anwar Haneef, Financial Services Partner, IBM Watson
Some have predicted that cognitive computing will result in the biggest upheaval since the advent of the programmable computer more than half a century ago. Early insurance adopters are already getting their feet wet; where and when might it fit into your plans?
Would this serve as an adviser to your professionals in specific areas like auto disability claims or complex commercial underwriting? Or as support to your distributors, whether brokers, agents, or your own CSRs? Or as the first level of contact for service requests – claims, policies or billing? Or do you task it with problems that you don’t have the resources to tackle today? The members of this panel will explore these questions along with some of the hurdles and possibilities around cognitive computing.
David Crozier is president and chief executive officer as well as chair of the Investment Committee of the Board of Directors for Everest Canada, one of Canada’s fastest-growing specialty property and casualty companies. (More)
Mike Fitzgerald is a senior analyst with Celent’s Insurance practice and is based in Cary, North Carolina. He has specific expertise in property/casualty automation, operations management and insurance product development. (More)
Anwar Haneef is a lead Partner in Watson’s Financial Services practice and works with leading Financial Services organizations around the globe to help them create a competitive advantage through Cognitive Computing. Based out of San Francisco, Anwar has 15 years of experience advising senior business and technology leaders. (More)
Doug Grant is a founding partner in Insurance-Canada.ca, a leading Canadian Insurance resource centre for consumers and insurance professionals alike. He has been helping the insurance industry in Canada make effective use of technology for many years. Doug organizes and hosts regular Insurance-Canada.ca industry events. (More)
Moderator: Patrick Vice, Partner, Insurance-Canada.ca
– Eileen Greene, Vice President and Partner, Hub International
– Bernard McNulty, Head of Claims, Allianz Canada
– Brenda Rose, Technology Champion, Insurance Brokers Association of Canada; Partner, FCA Insurance Brokers
We are seeing the beginning of an insurance distribution revolution. While most transactions are still being handled in the traditional manner, leading insurers, brokers, and non-insurance entities are planning changes to meet demands of a new generation of insurance clients. This panel, led by Eileen Greene, Vice President and Partner, Hub International, will provide insights on the demands, the alternatives, and the consequences of doing something, and doing nothing.
Eileen Greene joined Hub International in 2007 in an executive sales position and in 2010 was appointed Vice President and Partner. (More)
Bernard McNulty joined Allianz Canada as Head of Claims in June 2015. In this role, Bernard is responsible for claims across all lines of business in Canada including Aviation, Marine, Engineered Risk, Casualty and Professional Liability. (More)
Brenda Rose is a partner at FCA Insurance Brokers, a privately-held commercial brokerage based in Toronto. Her roles at FCA currently include a specialization in cross-border placements and overall operations management. (More)
Patrick Vice is a founding partner of Insurance-Canada.ca, currently serves as Director of Products and Services, and sits on the company’s Advisory Board. He has more than 25 years of experience enabling technology and electronic commerce in the insurance and risk management communities. (More)
“The Looming Componentization of Insurance – Debate!”

– Scott Bielby, Digital and Mobile Strategist, CGI
– Jamie McDougall, Vice President – Business Intelligence & Analytics, Gore Mutual
– Mike Fitzgerald, Senior Analyst – Insurance, Celent
From big data and predictive analytics to drones and robo-advisors, from self-driving cars and decentralized ledgers to IoT and digital platforms, exponential growth in technology capability is disrupting virtually every aspect of every industry. To believe that insurance is immune would be unwise.
One characteristic of the world into which we are heading is a dramatic increase in an organization’s electronic connections with those outside its walls, creating an ever-expanding and evolving ecosystem of customers, partners and suppliers where digital products and services are being exchanged. The silos that were the organizations of yesterday are being disassembled and reorganized as a result, seeing business components that were previously core to the operation being sent off to others to perform, while being replaced by new components demanded by the digital world.
Join us for a discussion on the componentizing impact of digital that has the potential to fundamentally change insurance product design, contracting, payment, distribution and a host of other aspects of how insurers will ply their trade in the future.
Scott W. Bielby has more than 15 years of experience in the areas of consumer web strategy, software development, mobile, cross-functional teams and product management. (More)
Jamie McDougall is accountable for Gore Mutual’s actuarial and business analytics resources and for keeping the organization at the forefront of developments in this dynamic area of the industry. (More)
Mike Fitzgerald is a senior analyst with Celent’s Insurance practice and is based in Cary, North Carolina. He has specific expertise in property/casualty automation, operations management and insurance product development. (More)