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U.S. Small Business Commercial Insurance Customer Satisfaction Reaches All-Time High
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Zensurance Named A Leader In Canada’s FinTech Start-Up Revolution
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Gartner Reveals New B2B Sales Approach to Win in Today’s Information Age
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Gore Mutual Recognized as a Top Place to Work
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Untapped Potential of Cross-Selling Insurance
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Applied Rating Index Q2 2019
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U.S. Insurance Brands Underperform in Digital, Despite Customers’ Growing Willingness to Provide Data
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Breaking Down Marketing Automation for Brokers
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IBM Debuts Self-Service AI-Powered Ad Experience to Enable Conversations Between Brands and Consumers
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Economical highlights commitment to social responsibility
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Act-On Software Selects Goose Digital to Support Strategic Marketing Automation Delivery in the Insurance Industry
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Three Key Strategies for Marketers to Uncover Target Audiences: Gartner
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Innovative CMOs Are Rewiring Their Organizations to Deliver Hyper-Relevant Customer Experiences, Creating Superior Business Value
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MORE TH>N rewards loyal customers with new cashback scheme
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Brands Risk Losing 38 Percent of Customers Because of Poor Marketing Personalization Efforts: Gartner Survey
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IBAO Rolls Out Second Phase of Ontario Brokers Awareness Campaign
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Commercial Insurance Pricing Increased in Fourth Quarter 2018
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IBAO Launches New, Modern Brand Image
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Goose Digital Announces Strategic Digital Marketing Technology and Services Offering for Insurance Brokers
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Marketing Strategies at Risk Due to Changes in Consumer Behaviors, Technology Innovation: Gartner
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John Hancock and Vitality Prove Incentives Boost Physical Activity Rates
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Consumers Buying From Companies That Take A Stand on Issues They Care About—and Ditching Those That Don’t
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Insurers Eye Third-Party Data as Key Next Step in Developing User Experiences
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Humania Assurance creates a new InsurTech
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OneEleven and Aviva Canada to host Safer Neighbourhoods Hackathon
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Sonnet Insurance Teams Up With National Hockey League Players’ Association
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CMO Collaborators Fill the Gap in the C-Suite to Drive Business Growth, Accenture Interactive Research Finds
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New White Paper Explores Insurance and Millennials
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Enhancing the P&C Insurance Policyholder Journey Through Deeper Engagement
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Are Smartphones the New Remote?
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Kanetix.ca survey reveals almost half of Canadians willing to connect and share data for lower insurance premiums
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If It’s Not Mobile, Don’t Bother
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State Farm brand in Canada to become Desjardins Insurance
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Grey Cup Sign Up Contest offers ultimate CFL fan experience
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Majority of CMOs and Sales Leaders Say Cognitive Computing Will Be a Disruptive Force in Their Industries – But Are They Ready for the Disruption?
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Canadian Millennials Most Likely to Travel Uninsured
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Commercial insurance prices in the U.S. stay nearly flat during first quarter
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Unexpected Expenses Could Spell Big Trouble For Millennial Homeowners
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Aviva Partners With Tennis Canada To Deliver A Branded Insurance Experience For Ontario Players And Fans
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It’s Getting Harder to Make Marketing Tech Decisions
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The Online Consumer: Reading the Insurance Customer’s Mind
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More Canadian Homeowners Will Renovate This Year But Spend Less On Average
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Digital Disappointment: The Customer Experience Disconnect Between Companies and Consumers
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High-Net-Worth Individuals Worry About Underinsurance
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Canadians’ Confidence in Balanced Mutual Funds Climbs to Highest Level Since 2011
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Got Data? Gauging US Consumer Willingness to Use Smart Technology and Share Private Data
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Two-Thirds of Consumers Would Switch Insurers To Get Discounts For Using Smart Home Devices
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Life Insurance: Trends in U.S. Marketing and Advertising Spend
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Loyalty Marketing in Insurance: The Nudge Game
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ICTA Nomination: Guarantee GOLD Watermark Helps Customers Reduce the Risk of Water Loss