Trufla Technology Launches Carrier-To-Broker API In Canada

Aviva Canada auto insurance API to integrate with Sharp Insurance custom quoting system

Calgary, AB (Aug. 27, 2018) – Trufla Technology is pleased to announce the successful launch of their Broker Auto Insurance Application Programming Interface (API) between Aviva Canada and Calgary-based Sharp Insurance.

The fully integrated Aviva Auto Insurance API works with Sharp’s custom quoting system to provide customers in Alberta and Ontario new and innovative ways to shop, buy and administer their auto insurance.

“Using the newest universal CSIO standards, and cooperation between Aviva Canada and Sharp Insurance, we have been able to create a huge leap forward in the general insurance industry,” said Gavin Lobo, Vice President, Strategy and Marketing for Trufla Technology. “We are extremely proud of the Trufla team for continuing to blaze a new technology path.”

The Aviva Canada Auto Insurance API integration will be available on Sharp’s custom quoting system immediately.

Personal auto rating API connectivity through Aviva Canada opens the doors to a new level of industry technology disruption in Canada. The integration also means new and innovative ways for Trufla clients, like Sharp Insurance, to interact with and serve their customers in the insurance space.

“For the last year, Sharp and Trufla have been on a journey to deliver true carrier-to-broker API, and we knew the first step was going to be the hardest,” said Sherif Gemayel, President of Sharp Insurance. “Our ongoing work with Trufla further allows Sharp to enhance the customer experience and cultivate a customer-centric business model.”

The Aviva API will also be built into Trufla’s truAPI for rating, which can be leveraged by other Trufla tools such as truMobile, truConnect or for brokers looking to build their own unique quoting solutions. Further details will be provided as they become available.

About Trufla Technology

Trufla Technology is first of its kind – a company offering a complete suite of digital solutions for the modern insurance brokerage. From SEO and web design, to lead management, branded customer service and API’s, Trufla provides a 360° digital strategy for brokerages and reimagines the way their customers interact with insurance. For more information, please visit

About Sharp Insurance

Since its inception in 2009, Sharp Insurance has grown from a two-person business into an award-winning brokerage employing more than 70 highly-trained industry experts. Today, Sharp is one of the fastest growing insurance brokerages in Alberta and has been recognized as Canada’s number one brokerage by Insurance Business Magazine. For more information, please visit

SOURCE: Trufla Technology Ltd.

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