Lambton Mutual Enables Online Personal Auto Quoting

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Lambton enhances digital consumer experience with personal automobile quoting on its Online Quoting Solution enabled through Mutual Concept Computer Group Inc.

Watford, ON (Mar. 12, 2018) — Lambton Mutual Insurance Company (LMIC) extends its digital customer experience by enhancing its personal automobile online quoting, utilizing the OQS solution from MCCG.

This provides the consumer, agents and brokers with the ability to quote all personal lines of business online with a quick and easy tool.  It also ensures that the consumer is easily directed to their broker or agent of choice to ensure they receive the professional service experience required for the insurance contract.

The Online Quoting Solution (OQS) fully integrates with Lambton’s existing Insurance Business Solution (IBS®) implementation and leverages its current rating and underwriting rules to ensure a simple and pleasing consumer experience online.  This will enhance Lambton’s existing presence on the web by introducing an easy method for these key stakeholders to obtain quotations for risks as well as lead to further growth opportunities.

“It was important to us to provide a full and consistent digital journey through the quoting process for our consumers, agents and brokers,” said Debbie Van Eyk, President & CEO of Lambton Mutual Insurance Company. “We believe the OQS product provides this experience for our community, while ensuring that our brokers and agents remain the primary distribution point.  Insurance remains a people business, and technology provides the opportunity to simplify the process for the consumer and the sales channel.  Enhancing personal automobile quoting is just one further step in our goal to provide a fully digital experience for our distribution partners.  We were very pleased at the speed of this project, with an implementation timeline of 45 days, and a product that we are thrilled to roll out to our community.  We plan to continue to work with MCCG as they deliver solutions to the Mutual Community which will fully enable the Digital Consumer Experience.”

“Lambton Mutual is a great supporter of its community, mutuality and our compan, said Jon Perry,” Vice-President of Client Relations for MCCG. “They continue to adopt technology to ensure they provide the best levels of service for their policyholder and agent/broker distribution channels.  The simplicity of the OQS solution offers a great consumer experience tailored to their expectations, while providing accuracy based on the insurance carrier’s rating engine.  MCCG is proud of its Mutual Ownership model, and is delighted to work with our socially conscious mutual community.  This is really just our first step in providing a more pleasing digital experience for our client base.”

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About Lambton Mutual Insurance Company

Lambton Mutual Insurance Company, located in Watford Ontario, has been committed to its community and providing great service at a reasonable cost since 1875.  A strong supporter of communities in Southwestern Ontario as well as the Canadian Mutual Insurance Industry, Lambton supports its agents and broker distribution channels through innovation and service to its mutual policyholders.  Sound governance, where all policyholders are owners, supported by Lambton’s strong financial position will ensure they continue to support their policyholders and community at large well into the future.  For more information, visit

About MCCG

MCCG is an innovative software provider who has a fully integrated insurance back office solution (IBS) successfully implemented in twenty nine Mutual Insurance Companies across Canada. MCCG has a proven track record that can be attributed to a focus on client requirements and product quality. MCCG, established in 1993, is wholly owned by Canadian Mutual Insurance Companies with the mission of providing comprehensive and flexible solutions for its clients. For more information, visit

Source: Lambton Mutual Insurance Company

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