BrokerTeam Group Drives Customer Convenience & Sales Efficiency with BrokerLift eCommerce Platform

Toronto, ON (Oct. 17, 2016) – BrokerTeam Insurance and BTI Direct Insurance extend their commitment to superior customer service by offering end-to-end eCommerce functionally to their customers. This is a relatively new capability in the insurance space, and BrokerTeam Group is proud to be one of the first brokerages in Canada to roll out multiple personal and commercial products for purchase online.

“Today’s customer is always changing. Buying and managing their insurance online is quickly becoming an expectation, not an option. We’re proud to be launching ‘buy online’ Renters Insurance to meet BTI Direct Insurance’s goal of always offering unique and innovative personal lines solutions,” says Jean-Francois LeBlanc, Vice-President, Strategy at BrokerTeam Group.

On the commercial side of the business, BrokerTeam Insurance provides a number of speciality commercial programs. Over the next few months, BrokerTeam will be digitally enabling two of these programs to improve customer convenience and drive back office efficiency.

“Our commercial customers are busy individuals, and BrokerTeam needs to be able to service their needs 24 hours a day, 7 days a week. This eCommerce functionality allows our customers to buy and renew their insurance on their own time, creating a new level of convenience. We are excited to explore any technology that helps us better serve our customers,” says William Chan, Vice-President, Commercial Lines.

BrokerTeam Group has partnered with eCommerce platform providers BrokerLift. The BrokerLift platform, specifically designed for the insurance industry, allows for the rapid build-out and deployment of a number of products and supports all steps of the insurance purchase from quoting to payments, to policy issuance. The BrokerLift platform will also be supporting a number of different languages to best serve BrokerTeam Group’s diverse clientele.

BrokerTeam Group continues to push themselves to be at the forefront of insurance and to offer the ultimate in convenience to their customers.

About BrokerTeam Group

BrokerTeam Group of Companies is the parent company for six independent insurance brokerages offering personal and commercial products in Ontario and British Columbia. With affiliates BrokerTeam Insurance, BTI Direct Insurance, CHAT Insurance, PrimeService, CoreService and BrokerTeam BC, BrokerTeam Group provides multilingual service in English, Mandarin, Cantonese, Farsi and Korean. Visit and for more details.

About BrokerLift Inc.

BrokerLift provides a turnkey eCommerce platform for insurance brokers to instantly enable online sales and service to their customers. As a purpose-built managed Software as a Service (SaaS) solution for the insurance industry, the BrokerLift platform features both highly secure and completely flexible technology. BrokerLift is fast becoming the eCommerce partner of choice for Insurance Companies. To learn more, visit

Source: BTI Direct Insurance

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