Economical Insurance appoints new chief operating officer Tom Reikman

Toronto, ON (Jan. 10, 2014) – Karen Gavan, president and chief executive officer of Economical Insurance, is pleased to announce the appointment of Toomas (Tom) Reikman as senior vice-president and chief operating officer (COO) effective January 20, 2014. As COO, Mr. Reikman will report directly to the president and CEO.

�Tom brings to Economical more than 20 years� experience in senior leadership as well as significant breadth and depth of expertise in the property and casualty industry, including commercial, personal and group underwriting, marketing, and broker relationships,� Gavan said. �He is returning to Economical where he held senior leadership roles between 1995 and 2006.� Most recently, Reikman has held various executive roles with Aviva Canada including senior vice-president, Ontario region; senior vice-president, Pilot Insurance Company and Scottish and York Insurance Company; and senior vice-president, national marketing.

About Economical

Founded in 1871, Economical Insurance is one of Canada�s leading property and casualty insurers, with $1.9 billion in annual premium volume and $5.0 billion in assets as at September 30, 2013. Based in Waterloo, this Canadian-owned and operated company services the insurance needs of more than one million customers across the country. In 2010, Economical announced its decision to become the first federally-regulated mutual property and casualty insurance company to demutualize. Economical Insurance conducts business under the following brands: Economical Insurance, Economical, Western General, Economical Select, Perth Insurance, Family Insurance Solutions, Federation Insurance and Economical Financial. Visit for more information.

SOURCE: Economical Insurance