Transit in the new mobility landscape

MARCON Mobility Newsletter

Montreal, QC (Dec. 1, 2013) – The Canadian Urban Transit Association (CUTA) held its 2013 fall conference this week in Calgary. We were invited to talk to the hundreds of delegates in attendance about the role of transit in a new mobility landscape.

We were pleased to hear Michael Roschlau, CUTA’s President and CEO, talk about the changing mobility (shared multi-modal autonomous) and the opportunities that are presented to transit.

Transit is one of the rare visionary industries in this country that are laying the groundwork required to seize the opportunities that the new mobility (accompanied by autonomous vehicle technology and connectivity) landscape will present. In fact, when asked who believes that autonomous vehicle technology will be on our roads in the foreseeable future, more than three quarters of the transit delegates in our well-attended session raised their hands. Metrolinx and TransLink have already demonstrated interest in the new mobility landscape and are actively considering the opportunities presented to them.

Indeed, some of the changes in mobility are evident today. Calgary is a prime example of shared mobility with Car2Go’s blue and whi te vehicles prominent throughout the downtown area.

We highlighted the fact that there are currently more than 150,000 car-share members in Canada. That number is expected to mushroom by 2020.

Read the newsletter (PDF).


MARCON Management Consultants Inc. is a specialized market research, strategy and management consulting firm based in Montreal. For more information, visit

Source: MARCON