Aviva Canada unveils environmentally-conscious Green Assure enhancement

Choose environmentally-conscious insurance; choose Green Assure from Aviva Canada

Toronto, ON (Nov. 5, 2013) – Aviva Canada, one of the country’s leading providers of home, auto, recreational vehicle, group and business insurance, is excited to introduce Green Assure, a new insurance enhancement that enables customers on to replace their damaged or destroyed property with energy efficient and environmentally-friendly products.

Starting November 1, new or renewing Aviva Canada customers can get home/condo owner coverage that will pay for the difference between the cost of standard products and materials and environmentally conscious and energy efficient replacement products. Green Assure only costs $25 per year for $25,000 additional coverage, or $50 per year for $50,000 in additional coverage beyond Aviva Canada’s existing policies.

“Many of our brokers and customers have expressed interest in environmentally-friendly replacement options,” said James Russell, Chief Underwriting Officer for Aviva Canada. “Our global commitment to sustainability, includes minimizing our own environmental impact and encouraging others such as our vendor partners to do the same. That makes Green Assure a perfect fit for Aviva Canada, our broker partners and the customers we serve every day.”

Here are some examples of replacement materials with Green Assure:

Home materials

(with Green Assure)

(without Green Assure)


  • Sprayed polyurethane foam (exceeds building code requirements), or
  • EnviroFoam – made of renewable soybean oil and recycled plastic
  • Standard fibreglass batts (up to minimum building code requirements)


  • Super high efficiency gas unit, or
  • Geothermal heating system
  • Mid or high efficiency gas unit

Air conditioning

  • Ultra efficiency model (up to 19 Season Energy Efficiency Ratio (SEER)), or
  • Option to replace furnace and AC unit with an efficient air or ground source heat pump
  • Efficient model that meets current regulatory SEER standards

Windows and doors

  • Double-paned windows with argon gas between panes or low-emissivity glass
  • Standard double-paned windows


  • Zero Volatile Organic Compound (VOC) and exceeds environmental safety standards
  • Standard paint or low VOC


  • Certified sustainable or locally-sourced hardwood, cork or bamboo
  • Wool broadloom
  • Similar to damaged floor coverings


  • Dual ultra-flush low flow toilets, or
  • Pressure-assist toilets
  • Standard low-flow 6-litre toilets

Customers interested in learning more about Green Assure from Aviva Canada should speak to their broker for more information.

For brokers, Green Assure is easy to add to an existing policy. For new business and renewals, it can be added just like any other endorsement. Brokers are asked to speak with their Aviva Canada representative or visit AvivaPartner.ca for more information.

About Aviva Canada

Aviva Canada is one of the leading Property and Casualty insurance groups in Canada providing home, automobile, recreational vehicle, group and business insurance to more than three million customers. A wholly-owned subsidiary of UK-based Aviva plc, the company has more than 3,000 employees, 25 locations and 1,700 independent broker partners. Aviva Canada and its employees invest in positive change including through the Aviva Community Fund and Eva’s Initiatives, its partner in Aviva’s global Street to School program to help homeless and other at-risk youth reach their potential. For more information visit AvivaCanada.com.

SOURCE: Aviva Canada