Applied Systems CSR24 brings competitive edge to Alberta insurance brokerage

Freeman Insurance says online client service is critical to success

University Park, Ill. – March 28, 2012 – Freeman Insurance Agencies of Innisfail, Alberta, recently selected Applied Systems CSR24® to provide insureds with online policy access and self-service, capabilities the brokerage considers critical for being successful in a competitive insurance market.

With CSR24® from insurance software company Applied Systems, agents and brokers can enable policyholders to view their insurance information online at any time and from any device with an Internet connection, including mobile devices. Customers can request policy changes and obtain certificates of insurance directly from their brokers’ websites. By enabling client self-service, an agency not only provides a valuable service to clients but also frees up valuable and productive time for the agency.

Paul Livingstone, commercial lines manager at Freeman Insurance, said his brokerage wanted to enhance its competitive edge and satisfy market demand for instant policy access. He felt the brokerage needed to be more accessible to clients.

“That’s where we knew CSR24 could bring value,” Livingstone stated. “With on-demand servicing, our clients can access us 24/7, so they find greater value in our insurance solution. Providing on-demand, online service is critical to success in our market, and that instant access is a huge benefit when speaking to clients and prospective clients.”

“CSR24 offers the insurance marketplace a major advantage in developing strong broker-client relationships,” says Applied Systems CEO Reid French. “Delivering enhanced on-demand service capabilities to policyholders gives Applied Systems clients a competitive edge and allows them to realize a level of service their own clients demand.”

About Applied Systems, Inc

Applied Systems, Inc. develops, sells and supports insurance agency and broker management systems and provides services for accounting, customer, policy, claims management and all related agent and broker functions. More than 130,000 users in 11,000 agencies of every size and complexity level use Applied Systems solutions built around TAM®, Epic® and Vision® and DORIS™ insurance agency software. In addition, Applied Systems is recognized as a pioneer in advancing carrier communication with agents and brokers. The company continues its longstanding work to promote download and real-time technology. Applied Systems is the parent company of Artizan Internet Services, creator of CSR24®, CertTrax®, WebEngine 2.0®, and InsWorld®.,