Compuware Gomez Data Point: The Average Web User Transaction Involves Over Eight Different Hosts

Gomez, the web performance division of Compuware Corporation (NASDAQ:CPWR), today announced a Gomez Data Point that provides a clear indication of the growth of cloud computing.

What: Gomez monitored business-critical web user transactions from 3,000 companies across a variety of vertical markets including financial services, retail, travel, and media � on a single day, a good representative sampling of Internet traffic that includes many of the world�s leading companies. The Gomez tests tallied the number of outside hosts contributing to a website and also identified their origin.

Key data:

  • The average number of hosts per web user transaction is 8.85
  • 19 percent of web user interactions tested contain at least one object hosted on the Amazon Elastic Compute Cloud Service or EC2

�Today�s composite websites are a complex mix of content and services delivered from the data center and from other sources outside your firewall,� said Imad Mouline, Chief Technology Officer of Gomez. �The average web user transaction involves more than eight different third parties or hosts. The browser is responsible for assembling all of these components and presenting the user experience.�

�Since most websites contain data from multiple third party sources such as ad networks, analytics, video, newsfeeds and others, we assumed some objects would come from cloud-based services,� said Mouline. �But frankly we were surprised to see how many were cloud-based and how many of those came from Amazon�s popular EC2 service.�

�Because the Cloud is opaque you can�t see what�s happening to your web infrastructure, so traditional data center monitoring tools no longer apply. The Cloud is also a shared environment where you compete for resources and others can have an impact on your performance,� continued Mouline. �Any business considering cloud computing to support its customer-facing web applications must look beyond the cloud�s cost savings and scalability and evaluate how cloud adoption will impact the end-user experience.�

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About Gomez

Gomez, the Web performance division of Compuware, provides the industry’s leading solutions for optimizing the performance, availability, and quality of Web and mobile applications. The on-demand Gomez platform integrates solutions for Web load testing, Web performance management, Web cross-browser testing, and Web performance business analysis that test and measure Web and mobile applications from the “outside-in” � across all users, browsers, devices, and geographies � using a global network of over 100,000 locations. When combined with Compuware Vantage, Gomez offers the industry’s only solution for optimizing application performance across the Enterprise and the Internet. Over 2,500 customers worldwide, ranging from small companies to large enterprises � including 12 of the top 20 most visited US Web sites � use Gomez solutions to increase revenue, build brand loyalty, and decrease costs.