Workflow and Technology Use Focus of 2010 AUGIE Survey: ACORD

PEARL RIVER, NY – February 17, 2010 – What is the state of automation in the industry today? What can be done to develop and promote improved workflows? How can we drive increased efficiency?

These are just a few of the questions that will be answered by agencies, carriers, solution providers and other members of the industry in the 2010 AUGIE Survey launched today at

The last AUGIE (ACORD User Group Information Exchange – survey was held in 2006. Now, four years later and with advances made in technology and workflows, it’s time to once again survey the industry for updates on the use of technology. Findings from past surveys have led to greater agency involvement in ACORD standards development, better dialogue between agents, their carriers and vendors, the Real Time Campaign and a unified approach to technology. It led to doubling of activity for such things as Real Time Rating and Inquiry, Personal Downloads, and Commercial Downloads.

“This year, we want everyone – CSRs, producers, systems staff, principals – to take the survey and make their voices heard,” said Lisa Goth, Vice President of Charles P. Leach Agency and head of the AUGIE Survey committee. “Everyone who is involved with selling or servicing customers has a vital role to play in the industry and in this survey. Everyone who writes insurance, supports the industry and develops products is needed. We want to hear from each and every one of you so go out today to and let your voice be heard.”

To make that even easier this year, we’ve reduced the number of questions will be presented based on your role. “If you’re a CSR, you won’t see the same questions as a manager person since your roles are different. We know you’re busy and don’t want to waste your time with questions that don’t have anything to do with you or your role so the AUGIE survey is now interactive and intelligent. It conforms to you,” said Goth.

The online survey will be available from February 16, 2010 to April 15, 2010 and will take approximately 15 minutes to complete. “You will have the ability to stop and resume the survey. We know everyone is busy and gets interrupted so now you can handle that important call or put the kids to bed, log back into the system using a username and password that is created when you begin taking the survey at, and pick up where you left off,” said Goth.

The results will be released at this year’s ACORD LOMA Insurance Systems Forum on May 24 in Las Vegas.


Based in New York, ACORD (Association for Cooperative Operations Research and Development) is a global, nonprofit insurance association whose mission is to facilitate the development and use of standards for the insurance, reinsurance and related financial services industries. With offices in London as well, ACORD accomplishes its mission by remaining an objective, independent advocate for sharing information among diverse platforms. ACORD Standards and services improve efficiency and expand market reach. Affiliated with ACORD are hundreds of insurance and reinsurance companies, and thousands of agents and brokers, related financial services organizations, solution providers, and industry organizations worldwide. Visit