Industrial Alliance Launches a Series of Video Capsules for Group Pension Plan Sponsors

QUEBEC CITY, Dec. 10 2009 – Industrial Alliance Insurance and Financial Services Inc. is pleased to announce the online installation of the first two capsules in a series of videos featuring its portfolio managers, as pertains to the investment services offered to group pension sponsors. Available on the company’s website, these capsules seek to bring portfolio managers and plan sponsors closer, and to make the company’s products and services better known.

“These capsules allow us to answer clients who’ve expressed the need to have rapid access to sound information about our products and investment strategies,” said Lucie Lachance, Manager of the Actuarial and Marketing Department for Group Pensions. “The capsules also enable us to get closer to our clients across the country, since they are a sort of first contact, a preview of services offered to sponsors, almost as if it was a one-on-one meeting.”

Two video capsules are currently online. In the first, Julie Caron, fund manager and institutional advisor, explains Dynamic Asset Management services, a personalized financial solution designed to respond to the specific needs of small and medium pension funds, similar to solutions offered to big pension plans. In the second capsule, portfolio manager Marc Gagnon explains the management strategy of the Canadian Equity Growth Fund.

Industrial Alliance is planning to post new video capsules regularly in the coming year. The first two capsules are available at the following address:

About Group Pensions

The Group Pensions sector offers a wide range of products and services adapted to the needs of pension plan members. In particular, it offers savings products such as defined contribution plans, defined benefits plans and institutional money management services, as well as disbursement products. It provides its plan members with a large choice of investment options, such as segregated funds and guaranteed interest investments. Thanks to regional offices across Canada, the Group Pensions sector is rapidly expanding, mainly outside the province of Quebec.

About Industrial Alliance

Founded in 1892, Industrial Alliance Insurance and Financial Services Inc. is a life and health insurance company that offers a wide range of life and health insurance products, savings and retirement plans, RRSPs, mutual and segregated funds, securities, auto and home insurance, mortgage loans and other financial products and services. The fourth largest life and health insurance company in Canada, Industrial Alliance is at the head of a large financial group, which has operations across Canada, as well as in the Western United States. Industrial Alliance contributes to the financial wellbeing of over three million Canadians, employs more than 3,400 people and manages and administers over $56 billion in assets. Industrial Alliance stock is listed on the Toronto Stock Exchange under the ticker symbol IAG. Industrial Alliance is among the 100 largest public companies in Canada.