Sun Life Financial provides brighter options for small business owners

en fran�ais

Extends exclusive group insurance coverage to CFIB members across Canada

TORONTO, June 17 2009 – Sun Life Financial announced today it has extended its agreement with the Canadian Federation of Independent Business (CFIB) to offer group insurance coverage to its members nationally. The plan will be available exclusively to all CFIB members regardless of size. Sun Life Financial first announced the agreement in November when the plan was offered to CFIB members in Atlantic Canada.

“We are pleased that all CFIB members across the country can now take advantage of this unique and affordable group insurance plan. We designed this plan with the small business owner in mind and it offers a range of options to meet a firm’s needs regardless of size,” said Stuart Monteith, Senior Vice-President, Group Benefits, Sun Life Financial. “People who are self-employed can also join a plan, giving them access to the type of group coverage that typically has only been available to larger firms.”

“For CFIB, this is about helping our members with their bottom line, especially during this difficult economy,” said Catherine Swift, President and CEO, CFIB. “It’s also about providing our members with another tool to help them find and keep good people. We believe this new program will make group benefits affordable to small business owners who want coverage for their employees but couldn’t offer it for one reason or another.”

The coverage provides:

  • A flexible and comprehensive product offering from one of Canada’s largest employee benefits providers
  • Industry leading service offerings including online employer and employee tools
  • Broad access to competitively priced benefits for CFIB members

“The response we received from our initial launch has exceeded the expectations of both Sun Life and CFIB,” said Swift. “This is largely due to a dedicated network of selected independent advisors across the country who are locally involved within their communities.”

“CFIB’s group benefits plan was a great fit for our business,” said Warren Doiron, owner of New Homes Plus in Charlottetown, Prince Edward Island. “It’s worth a phone call to see if it will work for yours.”

For more information, visit www.cfib.ca/partners/insurance.

About the Canadian Federation of Independent Business (CFIB)

CFIB is Canada’s largest association of small- and medium-sized businesses. Encouraging the development of good public policy at the federal, provincial and municipal levels, CFIB represents more than 105,000 business owners, who collectively employ 1.25 million Canadians and account for $75 billion in GDP.

About Sun Life Financial

Sun Life Financial is a leading international financial services organization providing a diverse range of protection and wealth accumulation products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Ireland, Hong Kong, the Philippines, Japan, Indonesia, India, China and Bermuda. As of March 31, 2009, the Sun Life Financial group of companies had total assets under management of CDN$375 billion. www.sunlife.com

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under ticker symbol SLF.


La Financi�re Sun Life propose des options plus radieuses aux propri�taires de petites entreprises

English

Programme d’assurance collective exclusif maintenant offert aux membres de la FCEI dans tout le Canada

TORONTO, le 17 juin 2009 – La Financi�re Sun Life a annonc� aujourd’hui qu’elle a �tendu le cadre de son entente avec la F�d�ration canadienne de l’entreprise ind�pendante (FCEI) pour offrir l’assurance collective aux membres de la F�d�ration � l’�chelle nationale. Le r�gime sera offert exclusivement � toutes les entreprises membres de la FCEI, quelle que soit leur taille. La Financi�re Sun Life a d’abord annonc� cette entente en novembre, lors du lancement du programme aupr�s des membres de la FCEI des provinces de l’Atlantique.

“Nous avons le plaisir d’annoncer que tous les membres de la FCEI de partout au Canada peuvent maintenant tirer parti de ce r�gime d’assurance collective unique et abordable. Ce r�gime, que nous avons con�u sp�cialement � l’intention des propri�taires de petites entreprises, offre une gamme d’options pouvant r�pondre aux besoins des entreprises, quelle que soit leur taille”, a d�clar� Stuart Monteith, vice-pr�sident principal, garanties collectives, Financi�re Sun Life. “Les travailleurs autonomes peuvent �galement participer � ce r�gime, ce qui leur permet d’avoir acc�s � un type de couverture collective qui n’est g�n�ralement accessible qu’aux plus grandes entreprises.”

“A la FCEI, nous voulons aider nos membres � rentabiliser leur entreprise, notamment en cette p�riode �conomique difficile”, a indiqu� Catherine Swift, pr�sidente et chef de la direction, FCEI. “Nous voulons �galement mettre un nouvel outil � leur disposition pour les aider � trouver et � conserver des employ�s de qualit�. Nous croyons que ce nouveau programme rendra l’assurance collective abordable pour les propri�taires de petites entreprises qui souhaitent offrir une couverture � leurs employ�s, mais qui ne pouvaient le faire pour une raison ou une autre.”

La couverture offre les avantages suivants :

  • un produit souple et complet offert par l’un des fournisseurs de garanties collectives les plus importants du Canada;
  • des services � l’avant-garde de l’industrie qui comprennent des outils en ligne pour les employeurs et les employ�s;
  • un vaste choix de garanties offertes aux membres de la FCEI � des prix comp�titifs.

“La r�ponse que nous avons re�ue lors du lancement initial a d�pass� les attentes de la Sun Life et de la FCEI, a soulign� Catherine Swift. Cela s’explique en grande partie gr�ce au r�seau sp�cialis� de conseillers ind�pendants s�lectionn�s dans l’ensemble du pays qui participent localement au sein de leur collectivit�.”

“Le r�gime de garanties collectives de la FCEI �tait bien adapt� � notre entreprise, a affirm� Warren Doiron, propri�taire de New Homes Plus, � Charlottetown, Ile-du-Prince-Edouard. N’h�sitez pas � vous renseigner pour voir si cette solution peut fonctionner pour vous.”

Pour plus de pr�cisions, visitez le site www.fcei.ca/partenaires/assurances.

A propos de la F�d�ration canadienne de l’entreprise ind�pendante (FCEI)

La FCEI est la plus grande organisation de petites et moyennes entreprises au Canada. La FCEI encourage l’�laboration de bonnes politiques publiques aux paliers f�d�ral, provincial et municipal, et elle repr�sente plus de 105 000 propri�taires d’entreprises qui emploient collectivement 1,25 million de Canadiens et apportent 75 milliards de dollars au PIB.