AVON, CONNECTICUT, USA (June 7 , 2007) — Voluntary sales growth accelerated in 2006, the third straight year of increasing growth rates. Since detailed results were first published by Eastbridge in 1999, the industry has never had a year with declining sales and the annual sales growth rates have been growing rapidly. The last year that growth rates, while still positive, were below the previous year was in 2003. Since then, sales growth has been both positive and increasing each year. The sales growth rate for 2006 reached eight percent, making voluntary/worksite sales one of the fastest growing segments of the insurance industry.
According to Bonnie Brazzell, vice president at Eastbridge, “After a slowing of the growth rate in 2003, sales have increased both in dollar and percentage terms each year since then, with the greatest jump in 2006. The voluntary industry appears to be entering a period of solid growth.”
Industry sales and growth statistics are based on Eastbridge’s annual U.S. Worksite Sales Study. The study, now in its eighth year, includes the results of 61 carriers representing 85 percent of the industry, making the Eastbridge annual survey the most comprehensive and trusted survey of the voluntary and worksite industry.
Parties interested in participating in next year’s study are advised to email Eastbridge at [email protected]. All participants receive a free copy of the complete findings, including company-specific results.
Eastbridge Consulting Group, Inc. is a marketing advisory firm serving insurance and financial services organizations in the United States and Canada. www.eastbridge.com.
Tags: Eastbridge
