Insurance discounts for motorcycle and ATV enthusiasts – La Capitale General Insurance partners with Motodirect and Quadnet

QUEBEC CITY, Feb. 21 2007 – La Capitale General Insurance is proud to announce their new partnership with two major players in the recreational vehicles’ sector, Motodirect and Quadnet. La Capitale offers to all members of these two communities, a 10% premium discount on their motorcycle and ATV insurance.

For motorcyclists…

Motodirect counts more than 16,000 members, all of whom share the same passion for motorcycles. Their Website (www.motodirect.net) is the membership’s information hub; a place where members obtain and share information about their common interests. There, we can locate related news and events, a free classified ads section, an online boutique, a discussion forum and of course, the membership enrolment form, obtained through the Evolution card, which offers a multitude of discounts. Although the Web is the association’s main stream, member gatherings take place regularly, as with many other associations.

…and for the ATV enthusiasts

For ATV enthusiasts, a similar opportunity is offered through Quadnet, a community of over 7,000 ATV owners. Their Website (www.quadnet2.com) offers numerous services and advantages related to their members’ passion for ATVs, as does Motodirect for its membership.

Context

Last October, La Capitale General Insurance announced that they were becoming the first direct writer to target the recreational vehicles’ market with RV Solutions Insurance. This innovative insurance program, designed specifically for snowmobile, ATV, motorcycle and motorhome enthusiasts, offers a wide range of coverage tailored to each specific type of recreational vehicle. Since its inception, La Capitale General Insurance has developed various partnerships for the benefit of their policyholders. For example, La Capitale is now the exclusive insurer of the Quebec Snowmobilers Association (AdmdQ). Since this past December, snowmobile or ATV owners, who chose La Capitale for their RV insurance needs, receive a free family membership with AirM�dic Air Ambulance (www.assurancesvrsolutions.com)

About La Capitale General Insurance

La Capitale General Insurance, who was celebrating its 30th anniversary in 2006, ranks within the 5 largest insurers in Quebec. Furthermore, in 2006, the company was awarded the title of Best Employer of the year, for the second time in four years, within the context of the Best Employer Challenge, large firms’ category. La Capitale General Insurance employs close to 800 individuals, providing services through a network of 22 branches throughout the province, in addition to a wide and exclusive network of affiliated agents. Including their wholly-owned subsidiary, L’Unique General Insurance, their total written premium volume now reaches 435 million dollars, placing La Capitale General Insurance as a sizeable leader in the damage insurance industry. www.lacapitale.com