Sun Life Financial U.S. and M Financial Group form distribution relationship

WELLESLEY, MA [February 27, 2006] – Sun Life Financial U.S. and M Financial Group (“M Financial”) today announced an agreement to offer Sun Life Financial’s broad selection of life insurance and annuity products and services to M Financial’s Member Firms and their high net worth clients. Adding Sun Life Financial to M Financial’s select group of Partner Carriers reflects the parties’ expectation of a significant business relationship.

As part of the relationship, M Financial and Sun Life Financial will enter into reinsurance arrangements to leverage M Financial’s superior mortality, persistency, and expense experience to deliver additional value to clients. Sun Life Financial will leverage this experience to offer products and services of the highest quality to the clients of M Financial’s Member Firms. In addition, Sun Life Financial will provide a variety of dedicated resources to support M Financial Member Firms, including sales and marketing support, underwriting, and policyholder service.

“We are pleased to welcome Sun Life Financial as our newest Partner Carrier,” said Fred Jonske, president and CEO of M Financial. “Throughout our discussions, the Sun Life Financial team has demonstrated a clear understanding of the needs of our Member Firms and their affluent clients. They stand ready to provide the products – including proprietary offerings – and service required to earn business from our Member Firms.”

“This relationship represents a significant expansion of Sun Life Financial’s distribution capabilities,” said Bob Salipante, president of Sun Life Financial U.S. “The strength of M Financial’s Member Firms, together with Sun Life Financial’s commitment to delivering high quality products and service, make for a powerful partnership that will help both companies achieve their growth objectives.”

About M Financial Group

With over 110 Member Firms in 35 states, M Financial Group is one of the nation’s leading distributors of financial products and services. Since 1978, M’s network of independent insurance, investment, and executive benefit firms has served the needs of ultra-affluent individuals, corporate executives, successful entrepreneurs, and Fortune 1000 companies. For more information about M Financial Group, please visit

About Sun Life Financial

Sun Life Financial is a leading international financial services organization providing a diverse range of wealth accumulation and protection products and services to individuals and corporate customers. Chartered in 1865, Sun Life Financial and its partners today have operations in key markets worldwide, including Canada, the United States, the United Kingdom, Hong Kong, the Philippines, Japan, Indonesia, India, China and Bermuda. As of December 31, 2005, the Sun Life Financial group of companies had total assets under management of US$332 billion.

Sun Life Financial Inc. trades on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under ticker symbol SLF.