RBC Insurance Expands Product Portfolio for Career Sales Force Clients

Mississauga, October 12, 2004 – RBC Insurance today announced the expansion of the product offering of its career sales force to offer clients enhanced access to RBC Royal Bank personal banking and lending products.

�RBC Insurance is always looking for new ways to provide improved service, choice and convenience to our clients,� said Ernie Murdoch, senior vice president, Career Sales, RBC Life Insurance Company. �This enhancement will allow representatives to be able to strengthen their client relationships by offering a broader RBC product portfolio and providing an integrated, seamless experience.�

Career sales representatives now have the ability to offer integrated banking referrals on the following products:

  • Everyday Personal Banking Packages
    • Royal V.I.P. Service®
    • Ratelink Essential® or Ratelink Preference® & Premium Visa
    • Royal Certified Service® & Premium Visa
    • RBC Access USA™
    • Personal Loans
    • Personal Client Loans
    • Royal Credit Line®
  • Personal Mortgages

About RBC Insurance

RBC Insurance, through its operating entities, including RBC Life Insurance Company, provides a wide range of creditor, life, health, travel, home, auto and reinsurance products to more than five million North American customers. As one of the top 10 life insurance producers in Canada, RBC Insurance offers individual and group life and health insurance solutions, including term insurance, universal life policies, group benefits, critical illness insurance and long term care insurance. These products are distributed through more than 7,000 independent brokers affiliated with producer groups, financial planning firms and stock brokerage firms, as well as through direct sales and a network of career sales representatives. For more information, please visit www.rbcinsurance.com