Insurance-Canada.ca

Marketing Services


For a complete list of Marketing Opportunities with Insurance-Canada.ca see our Media Kit (PDF).

Every advertiser has the opportunity, at no additional charge, to submit company announcements and articles. These will be considered for posting on the website and referenced in the Chronicle.

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Custom E-mail Marketing
Creative Services
Editorial Services
Studies
Surveys
Webinars

See also:
Web Ad Rates

Marketing Services


Customized E-mail Marketing

Insurance-Canada.ca can deliver your custom e-mail to the professional subscribers of the Chronicle. This special direct-response tool can drive traffic to your website for special promotions or to deliver timely announcements. Cost: $1,250 per email.


Creative Services

We can assist you in designing new ads for your online program. Rates are competitive. Contact your sales representative for more information.


Editorial Services

Online editorial can significantly leverage your marketing program by providing increased synergy as well as a wider reach of your key target market. We can provide editorial and creative development for your case study, research or article. It will be posted on Insurance-Canada.ca and referenced in the Chronicle. Costs are dependent upon the scope of the project. Contact your sales representative for more information.


Studies

A study typically includes a number of activities. Insurance-Canada.ca can assist with all of the following:

  • Pre-planning: timeline and parameters
  • Study planning: objectives through execution to final report and other deliverables
  • Identification of participants
  • Promotion of the study and/or one or more of its components, such as surveys (through website, Chronicle newsletter, direct e-mails, and social media)
  • Data collection and information-gathering
  • Analysis and interpretation
  • Report generation
  • Alternative presentation materials or approaches (white paper, webinar, seminar etc.)
  • Regular status updates
  • Post-study review

Studies vary widely in subject matter, size, scope and obviously effort. Where warranted, Insurance-Canada.ca will partner with others to better address your requirements.

Costs are determined based on the scope of the event and the Insurance-Canada.ca responsibilities. For more information, call your sales representative or email sales@insurance-canada.ca.


Surveys

Insurance-Canada.ca provides the following services according to your needs:

  • Survey planning and organizing
  • Survey question development
  • Survey platform and management
  • Promotion of survey ( throughwebsite, Chronicle newsletter, direct e-mails, and social media)
  • testing
  • Survey reports (summary)
  • Survey analysis and interpretation
  • Post-survey messages

Costs are determined based on the scope of the survey and the Insurance-Canada.ca responsibilities. For more information, call your sales representative or email sales@insurance-canada.ca.

Our past surveys, and reports generated from the data collected, are available at Insurance in Canada: Surveys.


Webinars

Insurance-Canada.ca provides the following services according to your needs:

  • Event planning and organizing
  • Promotion of event (through website, Chronicle newsletter, direct e-mails, and social media)
  • Registration with confirmation and reminder messages
  • Event platform and management
  • Event recording and replay
  • Rehearsal
  • Event reports (registrations, participation)
  • Post-event messages for attendees and non-attendees

Costs are determined based on the scope of the event and the Insurance-Canada.ca responsibilities. For more information, call your sales representative or email sales@insurance-canada.ca.




Questions?

For more information or assistance in designing a tailored advertising program to reach your target market, e-mail Sales & Marketing.



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